S-Chassis.com
S-Chassis.com was started in 2003 under its previous name “Club240.com”. At that time, Nissan 240 communities were very sparse and the ones that were around lacked the reliable information that many owners needed. Realizing the need, Club240 was built. Membership grew very quickly and it didn’t take long for Club240 (now S-Chassis) to became a premier Nissan 240 website. After a few lagging years, new ownership took over and completely revamped the site to bring new life into it. As Nissan S-Chassis enthusiasts we wanted to create a new name that included more vehicles that carry the same chassis layout and in 2007 S-Chassis.com was born. Incorporating new features and resources to reborn the original idea of providing reliable information, S-Chassis is reestablishing itself as a premier community.
What We Found:
Boost Labs helped identify the core market to setup a site that was useful and enjoyable for the target audience. By understanding the market we were able to create a site that held industry leading content, developed strong relationships with advertisers especially those who were market leaders, hold higher search engine rankings than competing websites, and develop trust with the users.
Result:
S-Chassis is now a strong contender in the Nissan 240 enthusiast community. As an ongoing project, there is no doubt that S-Chassis will continue its rate of growth.


